Jewellery PR agency in India

Jewellery is sold on trust, craft and desire. Stanley Communications runs PR for luxury jewellery and accessories brands in India, from boutique openings to celebrity-led evenings, private previews and national campaigns.

What jewellery PR includes

01

Boutique launch PR

Opening strategy and events for a brand’s first India boutique.

02

Celebrity-led launch evenings

A celebrity host or guest of honour who fits the house, as at the Messika Paris launch.

03

Private previews and luncheons

Intimate events that build credibility with celebrities, stylists and luxury creators before launch.

04

Stylist and influencer seeding

Pieces and previews shared with personalities who tell the story publicly.

05

National campaigns

Campaigns such as Messika’s Moving Diamonds that sustain buzz beyond launch day.

06

Editorial and international coverage

Coverage that reaches fashion, lifestyle and business audiences in India and abroad.

How we work

01

Define the house and the moment

What makes the brand distinct and what launch day should achieve.

02

Build credibility early

Private previews and luncheons with the right voices.

03

Launch with the right room

A curated evening with media, celebrities and creators.

04

Sustain with a campaign

Follow-up content keeps the conversation going after opening.

05

Report

We share coverage, reach and results.

Jewellery and luxury accessories we work with

Our work includes Messika Paris, Bvlgari and Judith Leiber Couture in India, and Hazoorilal in Dubai. Our client roster also includes Rimowa, Aquazzura and Louis Vuitton in the wider luxury category.

Jewellery work that speaks

Messika India — Luxury jewellery brand PR and influencer campaign | Stanley Communications

Messika Paris, New Delhi

First India boutique at The Chanakya (August 2025), launched with a celebrity evening anchored by Ishaan Khatter and influencer campaigns with Diipa Khosla and Alanna Panday.

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Why brands choose Stanley

We are a women-led luxury PR and marketing agency with offices across New Delhi, Mumbai, Goa, Hyderabad, Bangalore and Dubai. Our tagline is simple: we help global luxury win in India, and Indian brands win globally.

Frequently asked questions

What does a jewellery PR agency do?

It builds visibility and credibility for jewellery brands through launches, previews, celebrity and influencer strategy, and media relations.

Can you launch a jewellery boutique in India?

Yes. We led the PR and influencer launch of Messika Paris’s first India boutique at The Chanakya, New Delhi.

Do you work with celebrities on jewellery launches?

Yes. The Messika launch included a celebrity evening anchored by Ishaan Khatter, and the Bvlgari Roman Holi event with Priyanka Chopra Jonas generated 500+ coverages worldwide.

Do you handle jewellery PR in Dubai?

Yes. Hazoorilal’s Legacy jewellery PR is among the featured projects on our Dubai page.

Explore more

Celebrity marketing

Celebrity partnerships and appearances that build credibility.

Store launch PR

Boutique, flagship and café openings in Mumbai, Delhi and across India.

India market entry

Launching a global luxury brand in India, from narrative to opening night and beyond.

Fashion PR in India

Runway shows, boutique launches and celebrity strategy for fashion brands.

Beauty PR in India

Launches, creators and media for beauty and fragrance brands.

Luxury PR in Delhi

Launches, events and media in New Delhi.

Let’s get talking

Planning a launch? Tell us about your brand and we will come back with a plan.

Get in touch